GUIDE TO SUCCESS IN THE
STOCK MARKET
(Continued from back cover
Here, in this authoritative book, is the vital background of knowledge and information you need:
1—The technique of the market
2—Evaluation of individual industries
3—Perception of correct timing; and above all
4—A road map for the selection of individual
issues capable of outstanding performance.
Also included are some unique pointers on when to sell and cash in on your profits.
If the market has attracted you but you have thought it too complicated or mysterious, then The New York Security Dealers Association's GUIDE TO SUCCESS IN THE STOCK MARKET—which is written in a concise, easily understood and readable style—is just what you've been waiting for.
CONTENTS
PREFACE
I. SPARE MONEY AND MARKETABLE SECURITIES 11
The Corporation—Creator of Marketable Securities 12
Government and Municipal Securities 12
Salting Away Profits In Tax-Exempt Income 13
Stock Corporations and the Securities They Issue 14
Types of Corporation Bonds 14
Summary About Bonds 15
Uses of Bonds 16
Stockholders Are Owners 16
What Is a Stockholder? 17
About Common Stocks 18
About Par and No Par Value Common Stock 18 Common Stock—the Marketable Security with the
Glamor 19
Resume 20
II. ALL ABOUT MARKETABILITY AND MARKETS 21
Features of Stock Exchanges 22
Reasons for Listing Securities 23
The Over-the-Counter Market 24
The Over-the-Counter Trader 24
Magnitude of Over-the-Counter Market 25
Resume 27
III. THE SELECTION OF MARKETABLE SECURITIES FOR
FIXED INCOME PURPOSES 28
Are You the Conservative, Play-It-Safe Type? 28
The Selection of Bonds 30
Disadvantages of Bonds 31
Preferred Stocks 31
Resume 33
IV. COMMON STOCKS AS LONG-TERM INVESTMENTS 34
Common Stocks Gain Acceptance 35
Resume 35
V. COMMON STOCKS SELECTED FOR INCOME 36
Stocks with Durable Dividends 37 25 Selected Stocks Which Have Paid Consecutive
Dividends Every Year in This Century 37
25 Selected Stocks with 3 or More Dividend Increases
in the 1950 to 1960 Decade 38 Higher Yielding Stocks 39 Resume 41
VI. COMMON STOCKS SELECTED FOR GROWTH 42
The Stocks for The Surging Sixties 43
Growth Industries 44
Resume 47
VII. STOCKS SELECTED FOR TRADING PROFITS 48
Who Are the Traders? 48
Cyclical Stocks for Trading 49
Rejuvenated Companies 50
Profits and Perils In Glamor Stocks 51
Popular Favorites 54
Special Situations 54
Resume 55
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